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Virtual Lunch and Learn Series | Technique Boutique: Benefits Mapping

Tuesday, November 8, 2022 -
11:30am to 12:30pm

Virtual Lunch and Learn Series | Technique Boutique: Benefits Mapping - The WHAT, WHY and HOW


Up to two-thirds of organisations struggle with turning their strategies into results, missing out on a potential performance increase of 60 to 100%. Yet without successful execution, the strategy is pointless. Indeed, strategy = execution.

Benefits mapping is a great technique to help your organisation and stakeholders connect the dots between strategy and execution.

As a BA, you are perfectly positioned to guide this process and leverage benefits mapping for a successful outcome.

Learning Objectives:

In this session you will learn:

  • what benefits mapping is,
  • how benefits mapping helps you create a one-page visual of what your project is about,
  • different types of benefits maps, and
  • that the map is just the starting point … benefits realization is really what it’s about!

About our facilitator:

Filip Hendricks, IIBA Brussels Chapter President, Speaker, Trainer, Coach and Consultant 


Filip loves bridging business analysis and innovation, and mixes both in his work as speaker, trainer, coach and consultant.

As co-founder of the BA & Beyond Conference and IIBA Brussels Chapter president, Filip helps support the BA profession and grow the BA community in and around Belgium.

Together with Ian Richards, Filip is the author of Brainy Glue, a business novel on business analysis, innovation and change. Filip is also co-author of the BCS book Digital Product Management and Cycles, a book, method and toolkit enabling faster innovation.

You can read Filip's blog at blog.altershape.consulting and reach out on LinkedIn.

Event details: 


Event Agenda: Times are in EDT

  • 11:30 am - 11:35 am   Welcome & Introductions
  • 11:35 am - 12:25 pm   Presentation and Q&A
  • 12:25 pm - 12:30 pm   Wrap Up

Who should attend: Open to all

When: November 8, 2022


  • 11:30 AM to 12:30 PM Eastern Time UTC-5 (Palmetto/Ottawa-Outaouais Chapter)
  • 12:30 PM to 1:30 PM Atlantic Time UTC-4 (Halifax Chapter)
  • 17:30 PM to 18:30 PM Central European Time UTC+1 (Brussels Chapter)

Where: Virtually on Zoom (Zoom invite sent out after registration)

Cost: FREE

CDUs / PD Hours: 1 CDU / 0 PD Hours



To register, please use the Register Now button.

About the Virtual Lunch and Learn | Technique Boutique:


The Lunch and Learn series is a multi-chapter virtual event co-hosted with the IIBA Halifax, Ottawa-Outaouais, and Palmetto chapters. The Technique Boutique gives an opportunity to do a deep dive into one of the many techniques a business analyst may use. Take a break from your workday to enhance your business analysis skillset and share your knowledge with your fellow BAs.

Event Details: 
Virtual Lunch and Learn Series | Technique Boutique: Benefits Mapping
Event Location: