Discovering Discovery Driven Innovation

This past weekend, participants at the Chapter's Skills™ Workshop enjoyed learning how to look at innovation from a discovery point of view. In his always engaging style, Michael Lachapelle introduced everyone to the Business Model Canvas, demonstrating how to gain insights about the customer by focusing on outcomes. He demonstrated how identifying the customer's pains and gains can lead to innovative solutions that are desirable, feasible and viable.
If you'd like to learn more about the Business Model, you can watch Michael's free learning modules at, or search for #bmgen.